Neuma neuVolume Shampoo gently cleanses hair while boosting volume, body and dimension. A sulfate-free shampoo, this multi-tasking cleanser leaves hair feeling thicker and fuller while adding shine. The lightweight, antioxidant formula strengthens, detangles and smoothes hair by controlling static and flyaways. Along with UV Guard, the volumizing shampoo features a proprietary blend of plant extracts and essential oils in a Phyto Colour Complex that maximizes color hue, vibrancy and longevity. The shampoo also provides a Phyto UV Shield, an exclusive blend of plant nutrients that protect color from UVA and UVB oxidation.